Facebook & Instagram Reduce Video Quality in India Due To Coronavirus Lockdown Heavy Demand

In a bid to handle unprecedented Internet network load as more people stay home during the Lockdown due to Coronavirus, Facebook and Instagram reported on Tuesday that video quality would be lower in both India and Latin America.

“To help alleviate any potential network congestion, we will temporarily reduce bit rates for videos on Facebook and Instagram in India. We are committed to working with our partners to manage any bandwidth constraints during this period of heavy demand, while also ensuring people are able to remain connected using Facebook apps and services during the COVID-19 pandemic,” a Facebook company spokesperson mentioned in a statement.

In India, India’s Cellular Operators Association (COAI) has written to over – the-top (OTT) streaming platforms to ensure smooth video streaming into the country as people remain indoors and take home to work in the midst of the coronavirus crisis.

The industry body has also written a letter to the Telecommunications Department (DoT) urging the government to give advisories about this give to the players concerned.

COAI has also given a list of the OTT platforms operating in India in its letter to the DoT-Amazon Prime Video, YouTube, Hotstar, Zee5, Alt Balaji, Voot, Sony Liv, Viuclip, Hoichoi, Netflix and SunNXT.

Facebook has more than 300 million users daily in Europe. Both Amazon and Apple have also announced that they would reduce video quality in Europe to ease the burden on the broadband network.

Please note, after introducing the technique in Europe, Netflix reduced the streaming video price in India please slash tourists by 25 PC for the period of 30 days.

This materialized a day after India’s Mobile Operators Affiliation (COAI) requested Netflix, Hotstar, Prime Video, and YouTube-like gamers to lower the content material level across their platforms to minimize congestion among visitors and avoid overloading infrastructure.

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